Business Development Manager



Sales & Business Development
Posted on Saturday, June 15, 2024

Business Development Manager - New York

At Violet, we’re on a mission to create more inclusive, identity-centered health care. We all deserve to be cared for by clinicians and care providers that understand our identities as well as our clinical needs. We’re looking for an exceptional Business Development Manager to join our mission of building health equity.

Who we are

At Violet, we believe that a clinician’s cultural competence is an essential component for providing the right care -- especially for patients from culturally diverse communities. We believe that patients must be able to bring all of their identities to their clinicians to receive the care they deserve. In order to help patients find the right care providers, we leverage data to benchmark where each provider is in their journey of being inclusive, and we provide access to education to upskill each provider so they can become more inclusive.

Prior to building Violet, the founding team spent years building digital health companies like Oscar and Iora. The team has already built v1 of the platform and is already serving numerous Medicaid Health Plans and industry leaders like One Medical and United Healthcare.

Who you are

We’re looking for an experienced Business Development Manager to own identifying, prospecting, and cultivating relationships with potential strategic health plan partners; and, concurrently building our core sales processes and systems.

Ideally, you should have experience selling B2B software services to health care. Specifically, you should understand the structure and needs of health plans and how to best reach potential buyers within health plans and care delivery organizations.

Additionally, you have experience building and codifying sales processes and sales reporting - from developing outreach strategies and creating sales collateral to building sales reporting and tracking sales pipelines. You understand the challenges and opportunities of working in an early-stage startup and enjoy building and scaling processes. Most importantly, you are passionate about fixing our fractured health care system by leveraging technology. You will be responsible for developing and qualifying inbound leads, outbound prospecting, nurturing our pipeline, and cultivating relationships with our strategic partner.

Note: Violet headquarters are in NYC. While we do offer flexibility to work from anywhere, We want this person to be located in NYC and able to come to the Violet office 2 days a week.


  • Prospecting and generating partnership opportunities with health plans, provider organizations, and care coordination platforms that are passionate about delivering inclusive health care.
  • Qualifying and managing inbound leads and building a clear sales funnel in our CRM for seamless progression of each lead.
  • Facilitate initial discovery meetings with prospective customers while also determining appropriate points to bring in executive teams.
  • Supporting the creation and development of effective sales materials.
  • Become the SME for the sales tools within our CRM (HubSpot), building scalable processes and ensuring high quality data.
  • Working with the founding team and the CEO on scaling existing partnerships with strategic accounts, which includes a mix of digital health brands, regional provider clinics, and large health systems.
  • Building scalable processes and operations to ensure a sustainable future as the sales and account management team grows.
  • Clearly documenting and synthesizing potential client pain points and platform needs and communicating these requirements effectively across leadership, marketing, product, operations, and clinical teams.
  • Effectively support sales handoffs to internal teams to ensure a successful client onboarding process.
  • Have a clear understanding of messaging strategy, getting to the right buyer, and championing ROI, and finding product-market fit.
  • Understand the intricacies of working on a small team - including supporting the growth and development of team culture.

Desired Skills and Experience

  • 3+ years of relevant B2B sales experience, with an emphasis on health plan sales experience.
  • Exceptional attention to detail, with a strong focus on maintaining high quality, up-to-date data and notes on all interactions.
  • A strong champion of developing scalable, repeatable systems and processes in our CRM.
  • Strong verbal and written communication skills, with the ability to clearly liaise between internal and external stakeholders.
  • Comfortable switching context between strategic business needs and hands-on sales and account management support.
  • Proven ability to evaluate business objectives and translate them into meaningful sales support solutions.

Why you should work here

  • Compensation: Competitive compensation base salary ($90,000-$100,000) plus commission.
  • Workplace: Access to office space in New York and flexibility to work from anywhere. We believe in letting our team work wherever they are most productive.
  • Equipment: Select your preferred laptop and equipment to ensure you’re set up for success.
  • Team: A diverse, driven, and passionate team of coworkers.

Most importantly: An exciting opportunity to revolutionize health care for millions whose identities are not effectively served by the current system.