Marketing Manager

Stellar Health

Stellar Health

Marketing & Communications
New York, USA · Fairfax, VA, USA · Remote
Posted on Jan 7, 2025

About Stellar Health:

Historically, US Healthcare has relied on a fee-for-service reimbursement system where providers are paid based on the quantity of patient visits and procedures, rather than the quality of health outcomes.

At Stellar Health, we help primary care providers put patient health first. Our platform - a mix of technology, people, and analytics - supports providers at the point of care, delivering real-time patient information, activating practice staff, and empowering providers and care teams with incentives that reward the work they are already doing to keep patients healthy. Using the Stellar App, our web-based, point-of-care tool; practices receive a simple checklist of recommended actions that support the best quality care. Providers and care teams are then paid monthly for each action they complete, and Payors save money in reduced healthcare costs along the way.

Stellar is a US-based Health-tech backed by Top VCs (General Atlantic, Point72, & Primary Venture Partners)​​ with an established product & proven operating model. We’ve shown that we make a real difference for physician practices and their patients.

About the position:

Stellar is looking for a Marketing Manager with account-based marketing expertise to join the team!

We’re looking for a hands-on marketer to design, plan, manage, and optimize integrated marketing campaigns across various growth channels. This person will be responsible for developing, implementing, and managing comprehensive, multi-channel marketing campaigns ensuring they align with and support overall marketing, growth and business objectives. You will be crucial in driving revenue growth by creating awareness and engagement for Stellar within our target accounts.

The right candidate is a project manager at heart, data-driven, analytical, operations-minded and has experience with account-based marketing motions. They will be comfortable managing competing priorities and deadlines, pivoting quickly, and building new processes. They will also be agile enough to create and coproduce high-quality content and enablement materials to engage and inform our audiences. You’ll report and collaborate closely with the Head of Marketing and cross-functional growth-centric teams.

What you’ll do:

  • Activate buying teams within our highest value Enterprise accounts. You will partner closely with marketing and sales leadership to ensure we are approaching our key accounts in lockstep.
  • Drive lead nurturing, targeting healthcare payors, and operational efficiency in our demand generation engine, including generating inbound and accelerating outbound efforts via email nurture, paid advertising, and experimenting with offline channels.
  • Oversee and manage the hands-on operations of our ABM motion within tools like SalesForce and Marketo.
  • Work closely with cross-functional teams to seamlessly execute marketing initiatives and ensure alignment with broader company goals
  • Support agile marketing projects that drive growth, brand awareness and overall marketing objectives.

As Marketing Manager you should have:

  • 5-8 years of marketing experience in b2b healthcare and/or healthtech/startup experience required. Bonus for someone who has worked in value-based care.
  • 3-4 years of experience in an Account-based Marketing or Demand Gen role related role. Bonus for specific sales or enablement marketing experience in healthcare.
  • Proven experience in developing and executing successful marketing campaigns across multiple channels.
  • Strong project management and organizational skills with the ability to manage multiple projects simultaneously.
  • Demonstrated ability to work closely with sales teams, fostering a culture of collaboration between marketing and sales departments to ensure alignment on target accounts and objectives.
  • Demonstrated a history of creative problem-solving and executing out of the box campaigns
  • Excellent analytics skills - ability to assess not just what happens in one channel but how paid, owned and marketing automation driven email channels work together to effectively drive revenue in an ABM-led growth motion.
  • Ability to take the lead on a project and see it through from start to finish while making sure your partners and stakeholders are part of the solution.
  • Ability to write and operationalize great copy– you won’t always have to do all the writing, but you’ll need to be able to create campaigns for multiple personas and verticals.
  • Experience working with/managing contractors to supplement capacity.
  • You are detail-oriented with a high level of accuracy and organization.

This is a hybrid role requiring 3 days per week in office at our Union Square NYC office.

Pay:

The salary range for this role is $120,000 - $150,000 and will be eligible for an annual performance based bonus and equity grant. Where a new hire falls within this range will be based on their individual skills and experience, and how these competencies compare across other employees in the same role. Stellar's bands are designed to allow for individual compensation growth within the role. As such, new hires typically start at the lower end of the range. Stellar rewards performance and outcomes - should you join the company, you will have the opportunity to grow your salary over time.

Stellar reserves the right to change our compensation bands at any time

Perks & Benefits:

Stellar offers a carefully curated selection of wellness benefits and perks to our employees:

  • Medical, Dental and Vision Benefits
  • Unlimited PTO
  • Universal Paid Family Leave
  • Company sponsored One Medical memberships and Citibike memberships
  • Medical Travel Benefits
  • A monthly wellness stipend that gives employees the freedom to choose where they spend their cash, whether it be on wellness, pet care, childcare, WFH items, or charitable donations
  • Stock Options & a 401k matching program
  • Career development opportunities like Manager Training, coaching, and an internal mobility program
  • A broad calendar of company sponsored social events that for our in-office and remote employees

Diversity is the key to our success. Stellar Health is an equal opportunity employer and we are open to all qualified applicants regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, veteran status, or any other legally protected status.

We believe that diverse teams -and the different identities, cultures, and life experiences our team members bring to the table- enable us to create amazing products, find creative solutions to interesting problems, and build an inclusive working environment.

Stellar Health Employment Privacy Notice

At Stellar Health, your privacy and security as a job seeker is a priority no matter where you are in the interview process. As recruiting scams have become more prevalent, please take note of the following practices to ensure the legitimacy of any interaction with our team.

  • Please note that any communication from our recruiters and hiring managers at Stellar Health about a job opportunity will only be made by a Stellar Health employee with an @stellar.health email address.
  • Stellar Health does not utilize third-party agencies for recruitment services and does not conduct text message or chat-based interviews. Any other email addresses, agencies, or forums may be phishing scams designed to obtain your personal information.
  • We will not ask you to provide personal or financial information, including, but not limited to, your social security number, online account passwords, credit card numbers, passport information, and other related banking information until we begin onboarding activities, which will be coordinated by a member of the Stellar Health People Ops Team with an @stellar.health email address.

If you are ever unsure whether you are in contact with a legitimate Stellar Health teammate, please contact people-team@stellar.health. If you believe you've been a victim of a phishing attack, please mark the communication as “spam” and immediately report it by contacting the U.S. Federal Trade Commission.