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Public Relations / Social Media Manager
Redox
Marketing & Communications
Remote
Posted on Nov 9, 2024
Redox is on a mission to accelerate healthcare’s transformation with useful data. Redox accelerates the development and distribution of healthcare products with a full-service integration platform to securely and efficiently exchange healthcare data. With just one connection, data can be transmitted across a growing network of 7,300+ provider organizations and 240+ healthcare products. Redox connections serve tens of millions of patient records per day, leveraging a single data standard compatible with more than 90 electronic health record systems.
Opportunity & Impact
We are seeking a dynamic and results-oriented Public Relations / Social Media Manager to join our growing team. The ideal candidate will be responsible for developing and implementing innovative social media strategies to drive brand awareness, engagement, and lead generation. In addition to organic social media responsibilities, this role will also support our Public relations efforts, developing event strategies (both in-person and virtual) and assisting with executive communications.
Job Responsibilities
- Organic social media strategy: Enhance and execute our organic social media strategy—as well as a channel-specific look and feel—across several channels including LinkedIn, X, YouTube.
- Public Relations: Assist with PR initiatives, including pitch development, press releases, and media relations.
- Event strategy: Develop and execute event messaging for both in-person and virtual events, including planning and promotion.
- Content creation: Create engaging and informative social media content across diverse formats, supporting our business and product initiatives.
- Third-party content curation: Comb through industry news, research, thought leadership, and influencer content to share through Redox social channels.
- Follower engagement: Monitor and respond to social media comments, messages, and mentions in a timely and professional manner.
- Analytics and reporting: Track social media metrics and provide regular reports on content, campaign, and channel performance.
- Leader communications: Support leader communications by drafting speaker proposals, social media posts, and other materials.
- Sales amplification: Draft social posts for sales teams to promote product news, company announcements, partnership content, events, and customer stories.
Required Skills & Experience
- 2+ years of experience in B2B social media and public relations experience
- Working experience in the healthcare technology industry
- Bachelor’s degree in marketing, communications, or a related field
- Strong understanding of social media platforms and their algorithms
- Excellent copywriting and communication skills
- Ability to work under tight deadlines, troubleshoot, and pivot when needed
- Experience working with and presenting to C-suite executives and leadership team
- An understanding of brand voice
- Experimental, test-and-learn mindset
- Relentless curiosity and willingness to learn
- Passionate about creating unique story angles
- Exceptional organizational and time management skills
- Proven ability to collaborate with various roles across an organization
Preferred Skills & Experience
- Working experience in the healthcare technology industry
- Knowledge of public relations and webinar production processes
- An understanding of the interplay between organic and paid social efforts, with a strategic mind for how they can work better together
- Hands-on experience with HubSpot social media and analytics tools
- Familiarity with Google Workspace (formerly G Suite)
Software Platform/Tools
- Required: Google Analytics
- Preferred: HubSpot, Salesforce, Facebook Ads Manager & LinkedIn Campaign Manager
Please keep reading...
Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you have what it takes, but don't necessarily meet every single point on the job description, please still get in touch. We'd love to have a chat and see if you could be a great fit. https://hbr.org/2014/08/why-women-dont-apply-for-jobs-unless-theyre-100-qualified
About Redox - Take a look here: https://youtu.be/4OjENXR6UXA
What We Do
Healthcare organizations and technology vendors connect to Redox once, then authorize what data they send to and receive from partners through a centralized hub. Redox's cloud-based platform is vendor and standards-agnostic and enables the secure and efficient exchange of healthcare data.
This approach eradicates the need for point-to-point integrations and accelerates the discovery, adoption, and distribution of patient and provider-facing technology solutions. With hundreds of healthcare organizations and technology vendors exchanging data today, Redox represents the largest interoperable network in healthcare. Learn how you can leverage the Redox platform at www.redoxengine.com.
Other Stuff About Us
Redox is an EEO company. We fully support the diversity of our team! Read more about our stance on diversity and belonging: Diversity at Redox
As part of our ongoing work to build more diverse teams at Redox, you will be asked to complete a voluntary EEO survey when applying. This survey is anonymous, we cannot link your application record with your survey responses. We request that you complete this voluntary survey as we run monthly reports for each team which provides data for diversity in terms of gender and ethnic background in our Applicants and our Hired Redoxers. We take this data very seriously and appreciate your willingness and time to complete this step in the process.
We believe in holding ourselves to a high standard of conduct. Here's how we think about this: Redox Code of Conduct
Successful candidates must be eligible to be employed in the U.S. and must reside & work in the continental U.S.
Thank you for your interest in Redox!
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