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Manager, Patient & Practice Communications
Aledade
Marketing & Communications
Waldorf, MD, USA
Posted on Oct 15, 2025
The Manager, Patient & Practice Communications is responsible for defining the strategy, planning, and performance of multi-channel ACS patient communications. This role will collaborate with various internal departments to develop and achieve continuous improvement of marketing content, engagement, and operations.
Primary Duties:
- General project management, including creating timelines for deliverables, setting and keeping deadlines, assisting with brainstorming and strategy meetings and coordinating with outside vendors.
- Use market data, competitive intelligence and performance results to refine and develop patient engagement strategies and planning for various lines of business in support of key results (KRs) and product launch planning.
- Manage and coordinate content development and activities for execution of effective multi-channel communications to comply with health literacy and other patient-facing best practices.
- Optimize and oversee report generation, quality control procedures, standard operating procedures and documentation.
- Supporting and personally contributing to the creation and adoption of operational process improvements.
- Foster patient experience with a keen eye on how patients will interpret and feel when encountering required and non-required communications including but not limited to direct mail, print, digital, SMS, email and in-clinic communications.
- Other duties as assigned
Minimum Qualifications:
- Bachelor’s Degree in Marketing or Communications discipline
- 5 Years Channel Marketing Strategy & Project Management Experience
- Demonstrated expertise in effective multi-channel consumer engagement strategies and successful digital marketing tactics
- Demonstrated expertise in use of project management software to document timelines and automate results and reporting
- 2 years experience interacting with, consulting for, or presenting recommendations to executive-level leadership
Preferred Qualifications:
- 2+ years experience in managed care or healthcare organization marketing/ communications
- Demonstrated knowledge of Medicaid/Medicare or Value Based Care structure and principles
- Project Management Certification or completion of Scaled Agile Framework training
- Demonstrated experience applying AI or process automation technology to marketing discipline
Physical Requirements:
- Prolonged periods of sitting at a desk and working on a computer.
Who We Are:
Aledade, a public benefit corporation, exists to empower the most transformational part of our health care landscape - independent primary care. We were founded in 2014, and since then, we've become the largest network of independent primary care in the country - helping practices, health centers and clinics deliver better care to their patients and thrive in value-based care. Additionally, by creating value-based contracts across a wide variety of health plans, we aim to flip the script on the traditional fee-for-service model. Our work strengthens continuity of care, aligns incentives and ensures primary care physicians are paid for what they do best - keeping patients healthy. If you want to help create a health care system that is good for patients, good for practices and good for society - and if you're eager to join a collaborative, inclusive and remote-first culture - you've come to the right place.
What Does This Mean for You?
At Aledade, you will be part of a creative culture that is driven by a passion for tackling complex issues with respect, open-mindedness and a desire to learn. You will collaborate with team members who bring a wide range of experiences, interests, backgrounds, beliefs and achievements to their work - and who are all united by a shared passion for public health and a commitment to the Aledade mission.
In addition to time off to support work-life balance and enjoyment, we offer the following comprehensive benefits package designed for the overall well-being of our team members:
Flexible work schedules and the ability to work remotely are available for many roles
Health, dental and vision insurance paid up to 80% for employees, dependents and domestic partners
Robust time-off plan (21 days of PTO in your first year)
Two paid volunteer days and 11 paid holidays
12 weeks paid parental leave for all new parents
Six weeks paid sabbatical after six years of service
Educational Assistant Program and Clinical Employee Reimbursement Program
401(k) with up to 4% match
Stock options
And much more!
At Aledade, we don’t just accept differences, we celebrate them! We strive to attract, develop and retain highly qualified individuals representing the diverse communities where we live and work. Aledade is committed to creating a diverse environment and is proud to be an equal opportunity employer. Employment policies and decisions at Aledade are based on merit, qualifications, performance and business needs. All qualified candidates will receive consideration for employment without regard to age, race, color, national origin, gender (including pregnancy, childbirth or medical conditions related to pregnancy or childbirth), gender identity or expression, religion, physical or mental disability, medical condition, legally protected genetic information, marital status, veteran status, or sexual orientation.
Privacy Policy: By applying for this job, you agree to Aledade's Applicant Privacy Policy available at https://www.aledade.com/privacy-policy-applicants